09/06/2017

5 Tips For Making A Stand At A Trade Show

So your company has spent the time, money, and effort on a display booth for a trade show, but that’s the easy part. How do you now make the best of it? The answer is careful planning and research; these can go a long way towards ensuring a successful performance at your next show and setting the stage for an encore at the next one. A trade show is a place where buyers and sellers meet. The benefit of such shows is that buyers come to a trade show looking to buy and wanting to learn about the latest and […]
09/06/2017

California Dreamin’ for Skyways Media

California. Home of Hollywood, House of Cards, hipsters, and… the California Funeral Directors Association? Perhaps not the first thing that folk would associate with the Golden State, but for Skyways Media, it certainly is. June 11 sees 2017 sees the CFDA host its 113th annual convention held at the Hyatt Regency Monterey and we’re thrilled to be joining them this year. The purpose of CFDA is to “advocate and provide continuous professional development and enhance the economic viability of member funeral service practitioners in order to provide services as desired by consumers. The CFDA is recognized nationally by the profession […]
09/06/2017

Groovy Baby! Skyways Media’s Austin Power…

After touching down at Austin-Bergstrom late Monday night, Skyways Media exhibited the finest, zero cost funeral planning guides available on June 7 at the annual TFDA Convention and Expo. Now in its 131st year, the Texas Funeral Directors Associations’ Annual Convention and Expo is one of the largest and most affordable expositions in the United States attracting decision makers and industry leaders from across the state, and we were honoured to be a part of it. Skyways Media’s own Nicola Hobson worked booth 325 at the Hyatt Regency Austin Palmer Events Center on Barton Springs Road to show Austin what […]
25/05/2017

Skyways a Sell-Out in Music City!

The ICCFA Annual Convention & Exposition is the hottest ticket in town and Skyways Media’s best opportunity of the year to connect with more than 1,000 cemetery, cremation, and funeral service owners and managers from throughout North America and the world. Held in April this year at Nashville Music City Center, the 4-day event showcases products such as advertising and marketing, thru cemetery and transport equipment, and to finance and sanitary products. The International Cemetery, Cremation and Funeral Association (ICCFA) is the only international trade association representing all segments of the cemetery, funeral service, cremation and memorialization profession.     […]
25/05/2017

The Power of Print

At Skyways Media, we know that social media and digital marketing methods are here for good, it’s 2017, we use them; it is healthy to properly include digital advertising as part of your overall marketing campaign(s) (check out our promo video here: www.skyways-media.com)  However, there are many applications for print media that electronic media just cannot replace – most importantly the human element and the tangible aspect; it’s good to touch! This isn’t a melancholy for the halcyon days of print advertising, but as technology becomes ever more sophisticated, there are still those businesses that benefit from using print – […]
25/05/2017

Acting Up with Skyways Media

In this blog, we’re taking you behind the scenes for a sneaky peek of our new promo video. On a rainy Wednesday morning, we headed to our secret filming location for a lesson in being in the spotlight. Taking centre stage were members of our very own team here at Skyways who are responsible for the project’s inception. Scripting and performing the entire sequence, they demonstrated just how much they understand and are proud of the products they endorse on a daily basis. Our decision to create a promotional video was inspired by a desire to show off our print […]